I had been hearing about the Swarthma live in concert that is to happen on May 1 for quite sometime and when I got an invite to attend the press meet for media and bloggers I dropped in to see what the event was all about.
Rangde provides micro credit and has a unique model where they connect social investors with rural micro entrepreneurs and provide them with loans. It was amazing to know how anyone willing to invest just few hundred rupees can change the life of a rural house hold.
The Swarathma live in concert is being conducted to create more awareness and encourage more social investors to invest on rural micro entrepreneurs and more importantly hundred rupees from the ticket goes to a social investment in your name.
It is a inspiring and a great initiative to support rural entrepreneurs who don’t need obscene amount of loans or subsidies but just a few hundred rupees.
It was good to see Waheeda Rahman who is getting younger day-by-day as special guest. She had an interesting story to share as to how she got impressed on reading an article about Rangde on paper and called up the paper to get the contact details of Rangde founders and has been supporting their cause for more than a year now.
Soumitra Gosh of CSO partners said that he believed the 2000 micro entrepreneurs supported till date will create a moment of change, call it the butterfly effect.
These social assets that Rangde is creating is a positive step towards creating a change in the rural landscape of our country. In case you have few hundred extra rupees and would like to create a change in the life of a household visit http://www.rangde.org/ and be the agent of change.
More details about the event and tickets are available at http://blog.rangde.org/2010/04/swarathma-live-in-concert/